Document Type : Original Article
Author
Assistant Professor, knowledge and information science , Persian Gulf University, Bushehr, Iran.
Abstract
Abstract
Introduction: The aim of this research is to investigate the impact of AI literacy on the job performance of medical librarians, with a focus on the mediating role of individual creativity among managers, administrative staff, and heads of medical science libraries affiliated with the Ministry of Health, Treatment, and Medical Education in Tehran.
Methodology: This research is descriptive and survey-based, and given its purpose, it is applied in nature. The statistical population consists of medical science faculty members at Tehran University. Due to the limited size of the population, no sampling method was used, and the entire population, comprising 176 individuals, was included through census sampling.The reliability of the instruments was confirmed through Cronbach's alpha test, and their validity was confirmed through convergent and divergent validity. Data analysis was conducted using descriptive statistical indicators, such as frequency distribution, and inferential statistics, utilizing structural equation modeling with Smart PLS.
Findings: The results showed that AI literacy has a positive and significant impact on task and contextual performance but a negative impact on counterproductive work behavior. Additionally, AI literacy positively affects individual creativity, which, in turn, has a positive and significant effect on job performance.
Conclusion: The findings indicated that individual creativity acts as a partial mediator in the relationship between AI literacy and job performance.
Keywords
Main Subjects
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