نوع مقاله : مقاله پژوهشی

نویسنده

استادیار، گردشگری، گروه جغرافیا و برنامه‌ریزی شهری، دانشکده ادبیات و علوم انسانی، دانشگاه گیلان، رشت، ایران

چکیده

مقدمه: استان گیلان به دلیل مزیت‌های گردشگری مبتنی بر طبیعت خود، قابلیت احداث و توسعه اکولوژهای تندرستی را دارد. پژوهش حاضر با هدف شناسایی و معرفی مناسب‌ترین پهنه‌های این اقامتگاه‌ها در استان گیلان انجام شد.روش بررسی: در این مطالعه توصیفی- تحلیلی، پرسش‌نامه مقایسات زوجی طراحی گردید و بر روی 15 نفر از متخصصان طبیعت‌گردی، صاحبان اقامتگاه‌های بوم‌گردی، تورگردان‌ها و راهنمایان طبیعت‌گردی و استادان گردشگری که با انتخاب هدفمند و در دسترس انتخاب شده بودند، اجرا شد. به منظور اولویت‌دهی به پهنه‌های مستعد، از مدل VIKOR استفاده گردید.یافته‌ها: با بررسی شاخص‌های محیطی و بر مبنای روی‌هم‌گذاری نقشه‌های خروجی در محیط GIS (Geographic Information System)، 18 پهنه مستعد در استان گیلان شناسایی و با به کارگیری مدل VIKOR، پهنه‌های مورد نظر به منظور توسعه مطالعات و برنامه‌ریزی این مقاصد گردشگری اولویت‌بندی شد. پهنه شماره 9 که در محدوده جغرافیایی شهرستان رشت قرار دارد، با کمترین میزان فاصله نسبت به راه‌حل مطلوب (054/0)، در رتبه اول، پهنه شماره 6، در محدوده جغرافیایی شهرهای پره‌سر و رضوانشهر با امتیاز عددی 059/0 در رتبه دوم و پهنه شماره 11 در محدوده جغرافیایی شهرستان‌های سیاهکل و لاهیجان با امتیاز 064/0 در اولویت سوم برنامه‌ریزی و توسعه اکولوژهای تندرستی قرار داشت.نتیجه‌گیری: بهره‌گیری و مد نظر قرار دادن پهنه‌های مستعد احداث و توسعه پایدار اکولوژهای تندرستی استان گیلان، منجر به تنوع‌بخشی به بازار گردشگری استان می‌گردد و می‌تواند مزیت رقابتی جدیدی را در بخش گردشگری ایجاد نماید.

کلیدواژه‌ها

عنوان مقاله [English]

Location Decisions of Wellness Eco-Lodges in Guilan Province, Iran, based on the Geographical Criteria

نویسنده [English]

  • Hamideh Beigi

Assistant Professor, Tourism, Department of Geography and Urban Planning, School of Literature and Humanities, University of Guilan, Rasht, Iran

چکیده [English]

Introduction: Guilan Province, Iran, owning the advantages of tourism based on its nature, has the potential to develop healthy ecologies. This study endeavored to identify and introduce the suitable areas of these resorts in Guilan.Methods: In this descriptive-analytical study, a pairwise comparison questionnaire was developed and administered to 15 nature specialists, owners of ecotourism resorts, tour guides, and nature guides, as well as tourism professors who were selected using purposeful accessible sampling method. To prioritize susceptible areas, VIKOR model was employed.Results: As a result of examining environmental indicators and based on the overlapping of output maps in Geographic Information System (GIS) environment, 18 potential zones were identified in Guilan and using VIKOR model, prioritization of identified zones was done to develop studies and planning of these tourist destinations. Zone No. 9, located in the geographical area of Rasht City with the least distance from the ideal solution (0.054), zone No. 6, in the geographical area of Parhosar and Rezvanshahr with a numerical score of 0.059, and zone No. 11 in the geographical area of Siahkal and Lahijan with a score of 0.064, were in the first to third priorities of planning and development of health ecologies, respectively.Conclusion: Capitalizing on areas prone to construction and sustainable development of health ecologies in Guilan Province has differentiated the province's tourism market, and can foster a new competitive advantage in the tourism sector.

کلیدواژه‌ها [English]

  • Tourism
  • Ecotourism
  • Healing
  • Ecolodge
  • VIKOR Model
  • Iran
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